How do you, as a pharmacist, reach potential new customers in your neighborhood or town? And how do you connect with them? KlantenWelkom has developed an effective tool for this, utilizing Mint Marketing’s moving data.

A large number of pharmacists in the Netherlands use KlantenWelkom’s services. Besides supplying various materials (labels, inserts, boxes, etc.), they also handle the pharmacy’s welcome mailing. This mailing is aimed at new residents in the pharmacist’s service area and consists of a welcome letter in which the pharmacist introduces themselves. Often, an incentive (e.g., a voucher for a beauty product) is used that residents can redeem at the pharmacy. This way, new residents get to know their local pharmacist without any obligation and know where to go.

By using Mint Marketing’s movers data and completely relieving the burden on pharmacists, KlantenWelkom has been able to retain pharmacists for years.

Olaf Kroon (owner of KlantenWelkom BV):
‘Mint Marketing has been our monthly supplier of essential moving data for many years. It’s the raw material for our business.’